Luca Polare, the renowned Georgian ice cream and coffee chain, has recently expanded its presence in Azerbaijan by opening a new branch in Baku. This marks the sixth location for the brand in Azerbaijan, reflecting its growing popularity and commitment to providing high-quality products. The new branch, which required an investment of USD 50,000, is part of Luca Polare’s broader strategy to increase its footprint in the region. The company plans to continue its expansion, bringing its unique offerings to more customers in Azerbaijan.
Strategic Expansion in Azerbaijan
Luca Polare’s decision to open a new branch in Baku is a strategic move aimed at strengthening its presence in the Azerbaijani market. The brand first ventured outside Georgia in 2023, establishing its initial branch in Baku. Since then, the company has seen significant growth, with the new branch being the latest addition to its expanding network. This expansion is part of a larger plan to open several more branches in the coming months.
The new branch in Baku is designed to cater to the diverse tastes of the local population. It features a wide range of ice cream flavors, exclusive coffee blends, and a variety of desserts. The branch also includes a dedicated children’s area, making it a family-friendly destination. This focus on creating a welcoming environment for all customers is a key aspect of Luca Polare’s business strategy.
The investment in the new branch underscores Luca Polare’s commitment to quality and customer satisfaction. The company has ensured that the new location meets the highest standards in terms of design, service, and product offerings. This attention to detail is expected to attract a loyal customer base and drive further growth in the region.
Enhancing Customer Experience
One of the main goals of Luca Polare’s expansion is to enhance the customer experience. The new branch in Baku is equipped with modern facilities and offers a comfortable and inviting atmosphere. Customers can enjoy their favorite ice cream and coffee in a relaxed setting, making it an ideal spot for socializing and unwinding.
Luca Polare has also introduced several new features at the Baku branch to improve customer convenience. These include online ordering and delivery services, allowing customers to enjoy their favorite treats from the comfort of their homes. The company has also implemented a loyalty program to reward regular customers with exclusive discounts and offers.
The focus on customer experience extends to the quality of products offered at the new branch. Luca Polare uses only the finest ingredients to create its ice cream and coffee, ensuring that each product meets the highest standards of taste and quality. This commitment to excellence has helped the brand build a strong reputation and a loyal customer base.
Future Plans and Prospects
Looking ahead, Luca Polare has ambitious plans for further expansion in Azerbaijan and beyond. The company aims to open additional branches in Baku and other major cities in the region. This expansion is part of a broader strategy to establish Luca Polare as a leading brand in the ice cream and coffee market.
The company is also exploring opportunities to introduce new products and services to meet the evolving needs of its customers. This includes the development of new ice cream flavors, innovative coffee blends, and unique dessert offerings. By continuously innovating and expanding its product range, Luca Polare aims to stay ahead of the competition and maintain its position as a market leader.
In addition to its expansion plans, Luca Polare is committed to supporting the local community. The company employs local staff at its branches and sources ingredients from local suppliers whenever possible. This approach not only supports the local economy but also ensures that the company can offer fresh and high-quality products to its customers.
