Panda Optics is a UK-based company that specialises in sports eyewear for skiing, cycling, running, and other outdoor activities. The brand was founded in 2015 by Peter Williams, a former ski instructor who wanted to create high-quality, affordable, and stylish goggles and sunglasses for athletes and enthusiasts. Panda Optics has since grown to become one of the leading sports eyewear brands in the UK and Europe, with a loyal customer base and a reputation for innovation and excellence.
How Panda Optics started
Peter Williams was working as a ski instructor in France when he realised that there was a gap in the market for sports eyewear that combined performance, comfort, and design. He noticed that most of the goggles and sunglasses available were either too expensive, too bulky, or too bland. He decided to create his own brand that would offer a better alternative for skiers and snowboarders.
He named his brand Panda Optics, inspired by the black and white fur of the giant panda, which is also a symbol of conservation and sustainability. He wanted his brand to reflect his passion for nature and the environment, as well as his love for skiing and adventure.
He started by designing and producing ski goggles that featured polarised lenses, which reduce glare and enhance contrast and clarity. He also made sure that his goggles were lightweight, durable, and comfortable, with a flexible frame that adapts to different face shapes and sizes. He added magnetic lens technology, which allows users to easily swap lenses depending on the weather and light conditions. He also gave his goggles a distinctive and stylish look, with a variety of colours and patterns to suit different tastes and personalities.
How Panda Optics expanded
Panda Optics soon gained popularity among skiers and snowboarders, who appreciated the quality, functionality, and affordability of the brand. Panda Optics also received positive feedback and reviews from professional athletes, influencers, and media outlets, who praised the brand for its innovation and customer service.
Panda Optics then expanded its product range to include sunglasses for cycling, running, and other outdoor activities. The sunglasses also featured polarised lenses, magnetic lens technology, and a sleek and ergonomic design. Panda Optics also launched a range of prescription sunglasses, which cater to customers who need corrective lenses for their sports eyewear.
Panda Optics also increased its presence and reach in the UK and Europe, by partnering with retailers, distributors, and events. Panda Optics is now available in over 200 stores across the UK, as well as online platforms such as Amazon and eBay. Panda Optics also sponsors and supports various sports events and organisations, such as the British Ski and Snowboard National Foundation, the British Alpine Ski School, and the Panda Optics Ski Challenge.
How Panda Optics stands out
Panda Optics is a brand that is shades above the rest, as it offers sports eyewear that is superior in quality, performance, and style. Panda Optics is also a brand that is customer-centric, as it listens to the feedback and needs of its customers, and strives to provide the best products and service possible. Panda Optics is also a brand that is socially and environmentally responsible, as it supports various causes and initiatives that promote conservation, sustainability, and community.
Panda Optics is a brand that is revolutionising sports eyewear, by providing products that are designed by athletes, for athletes. Panda Optics is a brand that is made in the UK, but loved by the world.
