Vivo is rolling out its new X300 and X300 Pro in India today, stepping into the spotlight with fresh hardware, a new MediaTek flagship chip and cameras co-engineered with Zeiss. And the excitement around this launch feels bigger than usual.
Vivo Bets Big With Its Latest Flagship Reveal
Vivo scheduled the X300 series launch for 12 pm IST, streaming it across its YouTube channel and social platforms.
The company kept the build-up lively, teasing camera upgrades and design changes for weeks.
A quick one-liner here: Fans are watching closely because this lineup replaces the widely praised X200 series.
Both phones are powered by MediaTek’s Dimensity 9500 chipset, one of the newest entries in the flagship processor race. Vivo is clearly leaning on performance confidence here.
Vivo’s event strategy also leaves room for a soft launch format, depending on how the livestream unfolds. Some brands prefer minimal on-stage theatrics these days, mixing pre-recorded clips with brief talks.
Price Expectations Paint a Picture of Serious Intent
Industry chatter suggests Vivo isn’t trying to hide its premium ambitions.
The X300 may start at ₹75,999 for the 12GB + 256GB model, with the 12GB + 512GB variant at ₹81,999 and a top 16GB + 512GB trim at ₹85,999.
One short paragraph: These numbers confirm Vivo wants to compete straight with Samsung and Xiaomi’s high-end offerings.
The X300 Pro is expected to land at ₹1,09,999 in a single 16GB + 512GB variant. That price point puts it firmly in luxury territory, close to foldable phones and some base iPhone Pro models.
Vivo’s Telephoto Extender Kit — a new accessory for the X300 series — could arrive at around ₹20,999. Early-camera enthusiasts are already reacting to this add-on with equal parts curiosity and skepticism.
Here’s the bullet summary of pricing expectations for clarity:
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X300: ₹75,999 (12/256GB), ₹81,999 (12/512GB), ₹85,999 (16/512GB).
Analysts say Vivo is aiming to differentiate itself on photography strength, a strategy that has worked well for the company in China.
Camera System Takes Center Stage
Vivo’s longstanding partnership with Zeiss continues in the X300 series.
The company teased several new imaging features before launch, focusing especially on low-light portrait quality and telephoto precision.
A single-line pause: This is the part that often wins Vivo loyalists.
Vivo hasn’t confirmed the full sensor lineup publicly yet, but leaks point toward multi-sensor arrays optimized for stabilization and color accuracy.
Given how much camera performance influences premium smartphone buying decisions in India, this collaboration remains one of Vivo’s strongest cards.
Below is a table capturing what to expect based on industry leaks and official hints:
| Feature Category | Expected Details |
|---|---|
| Processor | MediaTek Dimensity 9500 |
| Camera Partner | Zeiss |
| RAM Variants | 12GB + 256GB / 12GB + 512GB / 16GB + 512GB |
| Launch Time | 12 pm IST |
| Accessory | Telephoto Extender Kit |
| Top Variant Price | ₹1,09,999 (Pro model) |
While specs aren’t fully confirmed until the event concludes, these expectations match Vivo’s recent premium playbook.
Livestream Anticipation Builds Across Platforms
Vivo is streaming the launch across its social channels, giving fans multiple ways to tune in.
Some users prefer YouTube, others watch quick clips on Instagram or X; Vivo accommodates both habits.
One sentence here: Millions are expected to watch at least part of the livestream.
Tech influencers started posting breakdowns early morning, warming up discussions about thermals, charging speed and AI features Vivo may push this time.
The livestream format also allows Vivo to adjust the pacing — sometimes adding surprise segments, sometimes just going straight to core product highlights.
Meanwhile, competitors like Realme and Xiaomi are preparing their own December launches, making the timing more interesting.
What Vivo Aims to Achieve With the X300 Duo
Vivo is clearly signaling that it wants a stronger foothold in the ₹75,000–₹1,20,000 smartphone category.
This segment is unusual — it’s not mass-market, but it’s packed with ambitious buyers willing to pay for performance and camera excellence.
A one-liner pause: And these buyers expect effort.
Vivo has chased this crowd before, but the X300 series may give the brand its strongest shot yet. MediaTek’s 9500 chip is important here; it shows Vivo breaking from Qualcomm dependency without sacrificing top-tier performance.
Another factor is India’s rising interest in professional mobile photography. Vivo’s Zeiss-backed optics help it stand out in social media–driven markets.
There’s also the battle for livestream visibility. Brands want trending moments during launch windows, and Vivo hopes this event anchors online conversation long enough to create serious hype around shipments.
With Realme launching the P4x 5G soon and Xiaomi preparing its next flagship wave, Vivo wants to set the tone early for 2026.
