Sociowash, one of India’s leading integrated advertising agencies, has announced the appointment of Amisha Gulati as its new business head for Mumbai operations. Amisha will be responsible for driving the holistic growth of Sociowash, both from new business and operations perspectives.
A seasoned professional with over 15 years of experience
Amisha Gulati is a seasoned professional with over 15 years of experience in the advertising and marketing industry. She has worked with some of the most reputed agencies and brands in the country, such as Ogilvy, Leo Burnett, DDB Mudra, Reliance Jio, and HDFC Bank. She has also handled diverse portfolios across sectors such as FMCG, BFSI, telecom, e-commerce, and media.
Amisha has a proven track record of delivering innovative and effective solutions for clients, while also building and nurturing strong teams. She has won several accolades and awards for her work, including Effies, Kyoorius, and Abby.
A strategic move to strengthen Sociowash’s presence in Mumbai
Sociowash, which was founded in 2015 by Pranav Agarwal and Raghav Bagai, is a full-service digital marketing agency that offers creative solutions for brands to connect with their audiences. Sociowash has a strong presence in Delhi, where it is headquartered, and has been expanding its operations in Mumbai since early 2020.
Sociowash’s Mumbai team has grown 20x in the last four years, from five to 100 talented professionals, and has secured new business with clients like Tide, eBay, Ambi Pur, Oral-B, LEAD, Old Spice, Viacom18, and more. The agency has also moved into a bigger office space in Andheri to accommodate its growing team and clientele.
The appointment of Amisha Gulati as the new business head is a strategic move to strengthen Sociowash’s presence in Mumbai and to leverage her expertise and experience to drive the agency’s growth and performance.
A warm welcome and high expectations from the co-founders
The co-founders of Sociowash, Pranav Agarwal and Raghav Bagai, expressed their excitement and optimism about Amisha’s joining the agency. They said that they were glad to welcome Amisha and that they had high expectations from her.
Pranav Agarwal said, “We are super excited about the speed with which the team is growing and expanding in Mumbai. Moving to a dedicated space will enable our growing team to collaborate more effectively, fostering creativity and efficiency in delivering exceptional ad campaigns for our clients. Amisha is a valuable addition to our team and we are confident that she will bring her rich experience and insights to the table and help us achieve our goals and vision.”
Raghav Bagai said, “Sociowash is home to some exceptionally talented individuals who are passionate about what they do. This growing team of highly motivated and passionate individuals inspires us to achieve greater milestones and push boundaries together. The Mumbai office is a huge feat for us as it reflects a growing demand for our services and the dedication and talent of our team members. We look forward to working with Amisha and wish her all the best as she prepares for this feat.”
A grateful and eager response from Amisha Gulati
Amisha Gulati, who has joined Sociowash Mumbai as the new business head, expressed her gratitude and eagerness to start working with the agency. She said that she was impressed by the work and culture of Sociowash and that she was ready to take on the challenge and opportunity.
Amisha Gulati said, “I am grateful for the opportunity given to me, and I am eager to start working at Sociowash. I have admired its work and partners for a long time now, and they have always encouraged the highest quality of work and culture. As the new business head, I will try to incorporate my philosophy of ‘Collaborate, Integrate, and Activate’ into Sociowash’s ever-growing ecosystem that they have developed and maintained for years. I am looking forward to working with the amazing team and creating some path-breaking campaigns for our clients.”
