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Samsung and Netflix Invite Fans Into the Upside Down With Exclusive Galaxy ‘Stranger Things’ Theme

As the curtain falls on one of television’s most influential series, Samsung and Netflix are giving fans a final, hands-on way to celebrate Stranger Things, turning smartphones into a canvas for the show’s eerie and beloved universe.

The collaboration lands on January 12, offering Galaxy users worldwide a limited-time digital tribute tied directly to the show’s closing chapter.

A farewell moment wrapped in fandom

The timing is deliberate.

With Stranger Things officially ending its run, Samsung Electronics and Netflix are leaning into nostalgia, celebration, and pure fan service.

From January 12, Galaxy smartphone users in 186 countries can download a special Stranger Things theme and wallpapers through the Galaxy Store. The content comes at no extra cost, available to users who download or launch the Netflix app during the promotional window.

It’s a simple idea, really. Let fans carry Hawkins, Indiana, and the Upside Down in their pockets, even after the story fades to black.

The offer runs for a limited time, closing on February 22.

A series that reshaped streaming culture

Few shows can claim the cultural footprint Stranger Things leaves behind.

Since its debut in 2016, the series has been central to Netflix’s rise from a popular streaming service into a global entertainment heavyweight. It crossed age groups, borders, and even formats, inspiring memes, fashion revivals, music chart resurgences, and endless online chatter.

Samsung Galaxy

Season 5, Part 1, released on November 27, 2025, underlined that legacy. The show ranked number one in 91 countries and pulled in 59.6 million views in its first five days, according to Netflix data. That was the strongest opening performance for any English-language series on the platform.

There was more.

For the first time in Netflix history, all five seasons of a single series appeared in the Global Top 10 at the same time. That run lasted five straight weeks.

Now, with the final episodes streaming worldwide, the story is complete. But the attachment fans feel? That lingers.

Bringing Hawkins and the Upside Down to Galaxy screens

Samsung’s exclusive content draws directly from the final season’s look and mood.

The download includes a dedicated Stranger Things theme and five wallpapers featuring live-action characters and recognizable settings. Hawkins’ familiar suburban calm sits alongside the shadowy menace of the Upside Down, creating a contrast that defined the series from day one.

The visuals are designed to integrate into everyday phone use. Icons, backgrounds, and screens take on the show’s dark tones and supernatural flair, without overwhelming basic functionality.

It’s not about adding something flashy. It’s about atmosphere.

Fans scrolling through their phones see flickers of a world they spent nearly a decade watching grow, fracture, and finally conclude.

How fans can access the exclusive content

The process is intentionally straightforward.

Galaxy users simply need to access the Galaxy ecosystem and interact with the Netflix app during the promotion period. Once eligible, the theme and wallpapers become available through Galaxy Store.

Key details, in plain terms:

  • Available starting January 12

  • Offered in 186 countries

  • Free for a limited time

  • Accessible via Galaxy Store

  • Linked to Netflix app download or launch

No subscriptions beyond Netflix itself. No hidden fees. Just timing.

Once February 22 passes, the content will no longer be available to download.

A partnership built on shared storytelling

This collaboration is not a one-off.

Samsung and Netflix have worked together repeatedly, using mobile experiences to extend the life of popular stories beyond the screen. Their partnerships often blur the line between entertainment and everyday tech use, letting fans interact with shows in subtle, personal ways.

Before this Stranger Things release, the companies teamed up on themed content tied to the global hit film KPop Demon Hunters. Earlier still, they marked the launch of Stranger Things Season 4 with special Galaxy experiences.

Each time, the formula is similar. Take something audiences already love. Make it feel closer.

This latest release fits neatly into that pattern, arriving at a moment when emotions around the show are still raw.

Why this matters in a crowded content world

There is no shortage of shows, devices, or promotions.

What makes this collaboration stand out is timing and context. Stranger Things isn’t just ending. It’s closing a chapter that defined a generation of streaming viewers.

Samsung, for its part, continues to use software customization as a way to keep its devices feeling personal rather than generic. Themes and visual experiences have become a quiet battleground in the smartphone market, especially as hardware differences narrow.

Netflix benefits too. Every interaction that keeps fans thinking about Stranger Things reinforces the show’s long-term value, even after the final credits roll.

It’s subtle marketing, but effective.

The emotional afterlife of a global hit

When a series runs this long and reaches this far, endings are tricky.

Fans don’t always want more episodes. Sometimes they just want reminders. A background image. A familiar color palette. A reference that sparks a memory.

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