ASUS Vivobook 14 Debuts in India With Snapdragon X Chip, 29-Hour Battery and Built-in AI Copilot

Lightweight, military-grade laptop aims to woo hybrid workers and students with AI muscle and marathon battery life

In a major push toward AI-powered everyday computing, Taiwanese electronics giant ASUS on Tuesday launched the new Vivobook 14 in India. Backed by Qualcomm’s Snapdragon X processor, the laptop promises to deliver ultralight portability, extended battery life, and a growing suite of generative AI features—all in a compact 14-inch chassis.

Priced competitively (official pricing is expected to be revealed shortly), the Vivobook 14 is targeted at students, content creators, and hybrid professionals who need all-day computing on the go, without sacrificing performance or intelligence.

Built for the AI Age

The Vivobook 14 runs on the new Snapdragon X SoC (System on Chip)—part of Qualcomm’s flagship line of ARM-based processors built specifically for Windows AI PCs. The chip not only brings improved thermal efficiency and extended battery life but also unlocks powerful on-device AI capabilities.

Among its standout features is Microsoft Copilot integration baked directly into Windows, enabling:

• Context-aware task assistance (e.g., summarizing docs, scheduling, translating)

• Local image generation for presentations or creative workflows

• Voice-assisted commands with better latency due to on-device inferencing

With 16GB LPDDR5X RAM and 512GB NVMe SSD storage, ASUS claims the machine is fast enough to breeze through multitasking, large spreadsheets, video calls, and light creative tasks like editing or image design.

“With the new Vivobook 14, we’re taking our promise of accessible, powerful technology a step further,” said Arnold Su, VP, Consumer and Gaming PC, ASUS India. “It combines the intelligence of AI with thoughtful design and long-lasting performance.”

Vivobook 14 Key Specs at a Glance

Thin, Tough, and Travel-Friendly

Aesthetically, the Vivobook 14 checks all the right boxes. It’s light at 1.49 kg, thin at just 1.79 cm, and features a 180-degree lay-flat hinge—a nod to both student group work and professional presentations. Despite its size, the laptop doesn’t skimp on build quality, meeting MIL-STD 810H military durability standards to withstand accidental drops, vibrations, and high temps.

There’s also an FHD webcam with physical shutter, AI noise cancellation for clearer Zoom or Teams calls, and a fanless design to keep things whisper-quiet.

Power That Lasts (and Lasts)

The Vivobook 14’s up to 29-hour battery life could be a major selling point in India, where power cuts and mobile workstations are common. While real-world battery figures usually vary, early reviewers are optimistic about Qualcomm’s energy efficiency under the new ARM platform.

Thanks to USB-C charging, users can also top up from power banks or shared USB-PD chargers—another nod to flexibility and portability.

ASUS Bets Big on India’s AI-Ready Generation

With India emerging as one of the fastest-growing laptop markets in Asia, ASUS is strategically aligning its product lines with the needs of a digitally-native, mobile-first, AI-curious generation.

In particular, the company is doubling down on ARM-based laptops—a segment historically dominated by x86 chips from Intel and AMD. By partnering with Microsoft and Qualcomm, ASUS is clearly betting on ARM as the future of thin-and-light productivity machines.

“Today’s users expect their laptop to do more than just compute,” said Arnold Su. “They want something that adapts to them. That’s exactly what Vivobook 14 is designed to do.”

 Target Users

• Students: Long battery life and Copilot make it ideal for study sessions

• Remote Workers: Portability and webcam upgrades suit the hybrid office

• Creatives: Built-in image generation tools simplify light design tasks

• Budget-Conscious Buyers: Expected price under ₹60,000 puts it within reach

Final Word

The ASUS Vivobook 14 is more than just another thin-and-light Windows laptop. It’s part of a larger shift toward AI-native computing—where smart assistants, longer battery life, and instant-on performance aren’t luxuries, but expectations.

With a Snapdragon X core, Copilot AI features, and all-day endurance, this laptop could very well redefine what budget productivity laptops look like in India’s increasingly AI-focused future.